Advertising On FightOfTheNight.Com

The FightOfTheNight.Com website offers the perfect opportunity for advertisers to reach the in-demand MMA audience.

Officially launched in October of 2009 the site has since shown rapid month-on-month growth, becoming an essential resource for over 75,000 mixed martial arts fans each month looking for up-to-date news, in-depth articles, insightful analysis and the latest results.

Our readership stems primarily from three key regions: the USA (55%), Canada (15%), and the UK (10%), with the remaining 20% being drawn from all corners of the globe.  Our demographics also closely follow those of the sport as a whole with an emphasis on males between the ages of 18-34.

If you are interested in advertising on the site then we can offer you a variety of affordable ad spots on the site to choose from, such as:

• 1x 728×90 Leaderboard (Header)
• 2x 300×250 Sidebar (Above Fold)
• 2x 300×250 sidebar (Below Fold)

We can also accommodate most other ad placements and sizes on request so please don’t hesitate to ask if you have something else in mind. An advert on any of the placements above will be shown on all 1300+ indexed pages on the site including the home page, ensuring your advertisement gets maximum visibility at all times.

Pricing is available on request and payment can be easily arranged via Paypal.

Quick Stats:

• 75,000+ Unique Users Per Month
• 115,000+ Page Views Per Month

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Why Advertise In the MMA Sector?

Mixed Martial Arts is currently the fastest growing sport in the world, enjoying a meteoric rise in the past 10 years to become a global phenomenon. Combined with the fact that it also attracts an audience of primarily males in the coveted 18-34 age demographic, this makes MMA a highly desirable niche for advertisers of all kinds.

That’s why premium brands such as Bud Lite, Harley Davidson and Burger King have all chosen to advertise in the sports leading promotion and billion dollar enterprise, the UFC, in recent years, alongside a diverse range of other products including high profile movie and video game releases, and even The U.S Marines.

At the same time the sports biggest stars enjoy blue-chip sponsors such as George St.Pierre, voted Canada’s ‘Athlete of The Year’ two years running, who is endorsed by high-profile brands like Gatorade and Under Armour, while former champions Rampage Jackson and Chuck Liddell have appeared in ad campaigns for sports giants Nike and Reebok respectively.

Hollywood has also taken note of the sports popularity, and the summer of 2010 will see a number of the sports most famous participants featuring in blockbuster movies such as Quinton ‘Rampage’ Jackson in ‘The A-Team’ and Randy Couture in ‘The Expendables’, while female superstar Gina Carano is currently filming her lead role in the Stephen Soderbergh’s latest movie,‘Knockout’ alongside Ewan McGregor and Antonio Banderas.

Meanwhile the sports arrival on the video game market with THQ’s ‘UFC Undisputed 2009′ proved to be an instant hit, selling over 3.5 million copies, and prompting the industries leading sports publisher EA Sports to throw their hat into the ring by partnering with the Strikeforce promotion for a rival title called ‘EA Sports MMA’ which is due out in the fall of 2010.

All of which ensures that mixed martial arts is going to continue to be a highly desirable market for advertisers of all kinds, large and small. Read on to find out how we can help you access this in-demand audience.

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